The Gropius Bau App - A digital exhibition platform for new types of media art

client: Gropius Bau

introduction

The first digital exhibition: Apis Gropius with Ana Prvacki

Under Ana’s art direction, and in collaboration with the Gropius Bau team and Ah!Kosmos, NEEEU has designed and developed a unique narrative experience using video, audio and augmented reality that is part of the exhibition from 8th july 2022.

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Merging scientific approaches with the poetic and speculative

Through a sequence of three immersive, audio-visual experiences, Apis Gropius introduces viewers to a semi-fictional, eponymous bee species. Apis Gropius has been growing and pollinating behind the Gropius Bau’s historical walls ever since its World War II bombing. Before viewers’ eyes, the Gropius Bau’s architecture comes to life as we learn about bees, their forms of inventive organisation, and their essential insights on life, building and society.

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Site Specific Digital Art

Meet the semi-fictional bee species Apis Gropius, which leads visitors on an immersive tour through the Gropius Bau’s atrium.

A digital hub for projects and content

The Gropius Bau app

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The home page of the gropius bau app, with projects and content

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Ana Prvački introducing the story of the bee, Apis Gropius, in the distinctive space of the Gropius Bau

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3D animations of the Apis Gropius showcase its unique features

Augmented Reality Gropius Bau Apis Gropius

Making technology invisible

The Apis Gropius experience is built with a technology that allows it to recognise features of the space. This approach to UX and technology allows the visitor to enjoy a seamless experience and focus on the art piece. The AR visualises moving bees, hives, floral and botanical spaces, and swarms. Through them, visitors will follow the story and bee evolution, raising questions about the importance of bees to our ecosystems.

"Apis Gropius" is a lovingly animated installation that achieves an almost meditative effect with its delicate acoustic design. Through AR technology, the reality of the atrium architecture and the fictional bee merge together in a successful way. Together they reveal a world that is mysteriously intertwined with our own!

— Der Spiegel